Two iconic companies dedicated to French manufacturing excellence connect.
Atelier Tuffery has created unique jeans for Alpine, with stitching recalling the classic blue colour of the legendary French sports car. And these jeans, made in the purest tradition of Nîmes denim, hide an innovation revealed exclusively for Alpine.
Marianne is Atelier Tuffery’s particularly feminine high-waisted slim fit jeans. Marianne French women’s jeans in raw organic denim are a timeless model. The denim is woven from organic cotton yarn, dyed with natural indigo, for eco-friendly jeans.
The innovative range identifies new materials and fabrics, enhancing denim still further with the use of organic cotton or other local plant fibres from artisanal producers.
between the team
and our French
made by hand
Master tailor's tip
Discover the jean
Alpine in video
Norbert Tuffery shares
his thoughts on Alpine
“As master craftsmen in jeans, it is an honour for us to unite our savoir-faire and heritage with such an iconic French company. We share a lot of the same values and a strong heritage linked to French manufacturing.”
Video coming soon
For more than 125 years, Atelier Tuffery has been designing and manufacturing its Made in France jeans from its historic home in Florac, in the heart of the Cévennes National Park. For nearly 65 years, Alpine has created and produced a sports coupé emblematic of French automotive expertise from its home in Dieppe, northern France.
“Some of our clothing is known by a name, directly inspired by one of the characters that have left their mark in the history of the Tuffery family.
These are the lives of people who gave birth to our clothes, such as Marianne.”
Independent and refined Marianne, Augustin’s wife, plays on her impeccable look, greeting the impressed Floracois at the flower market.
« A little visit is required in this family business, respectful of the environment, its origins and so much in our world today. To discover absolutely during a visit in this beautiful region if not a little tour on their website, very well done, order, follow up … top »
At Atelier Tuffery, all of our materials are cut in the workshop and each piece is assembled by hand. This ensures that we create high-quality garments which meet our demanding standards, which have not changed in 125 years. We prioritise a carefully managed production flow for the well-being of our employees and to avoid waste. If the garment you order is not in stock, it will take us just a little bit of time to create it especially for you. Quality takes time so be patient, you won’t regret it.
If the garment you order is not in stock, it will take us just a little bit of time to create it especially for you.
Quality takes time so be patient, you won’t regret it.
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